Friday, May 3, 2024

How to Design an Effective Landing Page

design landing page

ThemeForest marketplace is a great choice if you need to make a one-time purchase. If you're a business or website owner that wants to DIY their website, choose from dozens of graphics files. In today's post, we'll share our best landing page examples from Envato Elements and ThemeForest. Nowadays, you don’t have to be a web design expert to create a landing page. There's no shortage of quality landing page samples on various marketplaces so all you need to do is find the one you like, buy it, and set it up.

Build beautiful landing page designs

Use Wix features and free business tools to create a  complete brand experience for your customers. One study found that when a page shows reviews for an expensive product, conversion rates can increase by as much as 380%. The product description you might incorporate into your landing page design is succinct copy that immediately gets across what your product actually is. You have a lot more space down the page to provide details that directly handle any objections that might block a customer from completing their purchase.

design landing page

How do you use our landing page templates?

Start from scratch or with a template, customize it to fit your unique brand, and manage everything from anywhere. Tabs’ ingredients page is a masterclass in how to incorporate social proof into your landing page design. At the bottom of its “plastic free” page, customers see the brand’s core values—including the fact its products are 100% vegetarian, handmade, and not tested on animals. Your landing page design should account for colors and fonts, as well as have space for well-placed imagery.

Create a clear path to conversion.

Brightland, for example, sells extra virgin olive oil from California. It’s gotten positive praise from publications like The New York Times and The Wall Street Journal, which it uses to its advantage in its landing page design. Generally, the fold is 600 pixels from the top of a browser window.

What Is a Landing Page? Elements, Examples, & Top Landing Page Builders - G2

What Is a Landing Page? Elements, Examples, & Top Landing Page Builders.

Posted: Fri, 01 Oct 2021 07:00:00 GMT [source]

It’s a graphic style which was created with advanced computer software. Simply using a graphic in this style can give your customers the sense that you hold advanced capability, which in turn makes them want to buy-in. Too much text, grammatical mistakes, large bodies of unbroken text, and a boring tone can lead to a poorly-performing landing page. Visitors will trust you more if they feel the copy is tailored to them and tells a compelling story. You must judge your landing page against industry norms and across a similar audience to know if it’s performing as expected. Check out some industry benchmarks to set as your baseline, but don’t be discouraged by other company’s results.

Download an unlimited number of templates at no extra cost when you sign up for Envato Elements. Use them in an unlimited number of projects—all for one low monthly fee. Constant Contact’s CTA as seen here is quite inviting, mentioning that there’s no risk or credit card required. You can even use customized fonts with Elementor, so your landing page will be legible but still on-brand. You’ll often find that the ‘hero section’ is placed above the fold. A hero section is typically a large banner image at the top of the page, although it isn’t limited to static images.

Make sure it has a responsive design.

Small Business Website Design Best Practices & Examples - Forbes

Small Business Website Design Best Practices & Examples.

Posted: Sun, 11 Feb 2024 08:00:00 GMT [source]

Located in Los Angeles, Weberous is a web design, branding, and marketing agency. It begins its web design campaigns by conversing with its clients to gather information about their brands, products, cultures, and messages. High Arte is a West Hollywood-based marketing, graphic, and web design firm that has been serving businesses in the area, including Los Angeles, since 2007. While it offers a full range of graphic and web design services, it specializes in developing strategic marketing plans for small businesses and professionals.

Landing pages aid in growing your customer base and increasing conversions. Create a page that delights customers with a user interface so great they continue to come back for more. The breakdown of services into categories with visuals and bullet points is informative and easy to catch. The testimonials and numbers add weight to their claims, showcasing the platform's popularity and awards. Right on the landing page, there’s a freebie with the Google Ads Performance Grader.

Based in Los Angeles, California, Visualab Design is a web design and graphic design company. The firm was founded by a husband and wife team who make their clients a top priority. They commit to each client, learning their goals and objectives and providing support even after projects finish, whether that means additional revisions or ongoing maintenance. They offer a range of services in addition to web design including digital strategy, social media management, branding, and advertising.

As you scroll down, you'll find more information and testimonials from trusted sources. It's one of the most beautiful landing pages you can get inspiration from in 2022. This Evernote example should be a great source of landing page inspiration. It's got simple design that uses photos and product screenshots to engage visitors. There's no doubt about what the designers of this landing page want you to do.

Minimal copy (often a few lines at most), a high-res image of the app in-action followed up by download links to their apps–it really can’t get more straightforward than this. When it comes to software landing pages, I’ve been left stunned by Stripe’s recent landing page redesign. Crafting a remarkable landing page requires both strategic thinking and creative design, as well as compelling copywriting. Lawn Doctor is a full-service lawn maintenance business offering everything from lawn aeration to tree care and pest control.

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